Benefits
- non-corporate vibe
- feels "personal"
- tends to follow people with interesting lives: authors, Xian teachers, columnists
Who do we have who may have Twitter "following" demand? ***cheap***
- CWC? (concern: possibly seen as "trying too hard", unnatural fit)
- MLE? (concern: ditto)
- EDs?
- Program heads?
Problem: None of us "gets" it or "gets" the opportunity. We all think it's kind of dumb. But ... many people don't.
Next Steps: Drew, Allen, and Christian to try Twitter before next FF
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